The Big Con

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Greenwashing Watchdogs
Once the mainstay of all “do-good” companies, is its usefulness coming to an end?
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Christine Alemany
1
What do you like to read about from me?
As a marketer, I know how to spot the techniques used to obfuscate the truth. I try to shine a light on these technique through dissecting a wid…
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Christine Alemany
2
Right, Left, Conservative, Liberal or Progressive. We might not be as divided as it seems.
Social media may be a distorted mirror on our society, molded by clandestine hands.
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Christine Alemany
As distrust in news media grows, can the fourth estate save itself?
The future is bleak, but there is hope.
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Christine Alemany
[TRANSCRIPT] The News Fix
A conversation on how to address our distrust in news media
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Christine Alemany
The latest PwC Trust survey shows that it can get worse...
How much do consumers care about ESG and rising prices?
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Christine Alemany
3 Ways Marketers Can Earn — and Keep — Customer Trust
Distrust is rising after a global pandemic, economic crisis and political instability amidst deep cultural malaise. But marketers can still build trust…
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Christine Alemany
Tarnished brands: CNN & Cuomo
Can they be resurrected?
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Christine Alemany
The Big Con
The Big Con
Writing about marketing, propaganda, and con men.
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